Monday, February 28, 2011

How to Become an SEO Expert

Do you have a website, a quality product but need targeted traffic. Search engine optimization is the foundation of getting organic traffic to any site or blog. Today were going to discuss several simple yet powerful ways of making your site SEO friendly and getting you that targeted traffic you need.
1) If you want your website to rank high in the search engines you must have quality, fresh content that is updated regularly. If you are using a blog this will be easier because most blog platforms update automatically after every post. Search engines love fresh content, in order for you to succeed you must constantly be updating and adding quality relevant content to your site or blog. These are the sites that get the most attention from the search engines, plus you will have a large following of regularly returning visitors. If your site never changes or isn't very useful that gives no one a reason to return, there goes your traffic.
2) You must remember also that to achieve success online takes hard work and time. Nothing happens overnight so put that thought out of your head now. In addition to content you need inbound links from other relevant sites. Start a reciprocal link exchange directory that is categorized and exchange as many relevant links with preferably high page rank sites and blogs as possible. You also want inbound one way links, these are links pointing to you that you do not have to add a link on your site to theirs.
3) When you have focused on your SEO strategies you then need to worry about getting traffic. There are a few very effective ways of doing this.
a) Article marketing, write and submit your niche related article to popular directories. This establishes you as an expert in your field as well as gives you valuable back links to your site.
b) Forum posting and blog commenting. Make relevant comments in forums and on high page rank blogs, this allows you to leave your link, once again giving you back links.
c) Free ad classifieds, this has to be done on an ongoing and regular basis to work. For example if you post several ads with craigslist (a page rank 7 site) at the least you get the back links.
These strategies will give you site exposure as well as back links to your site. In order to rank high in the search engines you need as many links as possible. This will give you a steady stream of targeted traffic coming to your offers.
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